In an effort to boost consumption of tea and consumer confidence, the Indian Tea Board has been considering using blockchain technology to ensure traceability along the supply chain from tea plantation to auction and retail sale. It is hoped that this will prevent adulteration and reduce lower quality tea being sold, which has had an impact on consumer confidence and consumption. Examples of this are the use of added dyes to hide poor quality and increase the 'glossiness' of tea, and the large scale sale of cheaper Nepalese tea sold as the more expensive Indian Darjeeling tea. Blockchain would permit consumers to access information as to the origin of the tea in terms of region or garden, and know that the integrity of the tea has been preserved.
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